ABS CBN ahead of GMA 7 as TV Network Ratings - ABS CBN Television network is pulling away than GMA 7 in National Television Network Ratings. Based on the report, ABS CBN dominated as natinal TV network in the country with average audience share of 37% in May or six points higher than GMA’s 31%. Where more Filipinos across the country tuned in to ABS-CBN primetime (6 PM to 12MN) last month, beating GMA Network in its strong-hold areas Mega and Metro Manila on the timeblock that has the most number of TV viewers.
ABS CBN dominated some of the country's region and even outside philippines. Data from Kantar Media show that ABS-CBN’s primetime programs improved its average national audience share to 44% or a 16-point lead vs GMA’s 28%. While ABS-CBN experienced an uptick from 43% in April, GMA suffered a drop from 30% last month.
GMA’s decline in primetime viewership is also seen in Mega and Metro Manila. ABS-CBN registered a 34% audience share vs GMA’s 33% in Mega Manila. ABS-CBN’s lead over GMA in Metro Manila was even bigger. ABS-CBN got 36% audience share vs GMA’s 31%.
Joining the top 12 regular programs were “Minsan Lang Kita Iibigin” (32.5%), “Mara Clara” (32.4%), “Mutya” (30.9%), “Maalaala Mo Kaya” (28.5%), “Pilipinas Got Talent” (23.6%), “Rated K” (23%), “Wansapanataym” (23%), “Gandang Gabi Vice” (21.4%), “The Biggest Loser Pinoy Edition” (20.5%), and “Goin Bulilit” (19.4%).
Kantar Media’s current subscribers include ABS-CBN, NBN, Sky Cable, J. Romero and Associates, Adformatix, Starcom, OMD, PhD, Mediacom, Mindshare, MEC, Maxus, Universal McCann, and Wellmade Manufacturing Corporation. They also include pan-regional networks likes CSM Media Inc., Fox International Channels, Star HK, Discovery, AXN, HBO, MTV, and Sony Pictures Television International.
source: from kantar media and pinoy top blogs.
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